Who Am I

I’m Choon Hong, a UI Designer and recent Communications and New Media graduate from NUS. My experience spans healthcare websites, digital products, and design systems, where I focus on creating user centred experiences that are both functional and engaging. I enjoy turning complex requirements into clear and intuitive interfaces that deliver value to users and businesses alike.

CS3240 Individual Project: Financial Buddy

Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.

NM3243 Group Project

The project aims to provide the team with an opportunity to experience and put into practice the different stages of interaction and user experience design.

NM3217 Personal Brand Style Guide

This project aims to design a publication that serves as a brand style guide.This project aims to design a publication that serves as a brand style guide.

NM3217 Information Design: Reduce Food Waste in Singapore

This project aims to create an infographic poster with essential data that can serve as a valuable reminder to people about the importance of reducing food waste.

NM2207 Data Storytelling

This project aims to explore the importance of addressing the key question of the drivers of food waste, the relevance of curated data sources, and insights derived from the data through a data storytelling.